Overview
InvestorHub helps you prepare, promote and analyse your capital raises with a combination of dynamic content, smart targeting and post-raise analytics. This guide explains how to set up an effective raise page, target the right investors and understand performance after the raise.
Content
1. Promoting your capital raise
A strong raise page helps investors understand the opportunity clearly and take action with confidence. Instead of uploading a static PDF, use the Hub Builder to create a dynamic, updateable landing page for your raise.
Why this matters
A dedicated raise page allows you to:
Showcase the raise visually with video, graphics or a timeline
Clearly explain how funds will be used
Provide links for investors to subscribe or register interest
Answer questions through your hub’s Q&A tools
Keep content live and updateable throughout the offer period
Best practice for your raise page
Lead with a clear headline summarising the offer
Add a short intro video or explainer image
Include a use‑of‑funds breakdown (e.g., list or chart)
Provide a clear call to action such as "Register for the offer" or "Download the prospectus"
Maintain consistent branding with your main hub
Check mobile optimisation — many investors browse on mobile
Consider enabling a live questions or “Ask a question” panel to increase engagement
2. Targeting potential raise participants
Targeting helps you reach investors who are most likely to participate.
How to use emails for your raise page
Your raise announcement should be distributed via email to all contacts.
For Share Purchase Plans (SPPs) or Entitlement Offers:
Schedule two EDMs as additional explainers
Send these as general campaigns
Target either all contacts or only current shareholders
How to use segments for your raise page
For a Direct‑to‑Investor (D2I) approach, use segments to identify:
Shareholders who have recently upgraded
Mid‑register investors ($5k–$50k)
High‑engagement investors
Verified HNW investors
Potential investors showing warm behaviour
Targeted content helps improve participation and supports strong raise outcomes.
3. Predicting SPP capacity
InvestorHub provides an SPP prediction model that uses your registry data, hub engagement and past behaviour to estimate your likely SPP outcome.
InvestorHub’s SPP prediction tool looks at your shareholder base, their past behaviour, your company’s profile, and key raise parameters. For each shareholder, it estimates the likelihood they will participate and how much they might invest. These predictions are then calibrated against historical raises to give you a high-level indication of what you might expect if you ran an SPP today. It’s not designed to be exact, but to give you a realistic order-of-magnitude estimate based on similar historical raises.
It is a guidance tool, not a guaranteed outcome, designed for directional insight, planning, and understanding investor capacity, and helps shape raise strategy and expectation-setting.
Why this matters
This prediction helps you:
Plan offer size and structure
Set internal expectations
Support board and broker discussions
4. Past Placements
The Past placements page provides a detailed view of how placement participants have traded after settlement.
This includes participant‑level movement across your last two years of placements.
Why this matters
Identify long‑term supporters vs short‑term flippers
Improve future allocation decisions
Understand how past raises influenced liquidity
How to access your past placements page
Go to Raise Capital → Past placements in your navigation bar.
Select any past placement to view participant behaviour.
What you will see
For each raise, you can view:
Allocated shares vs post‑settlement holdings
Movement at 1 week, 1 month and 3 months post‑raise
Upgraders: participants who increased their holding
Downgraders: participants who reduced their holding
Churned holders: participants who sold out completely
You can filter participants by behaviour or export the list for deeper analysis.
You’re ready to manage your capital raise
With a structured raise page, targeted outreach and deep post‑raise analytics, you can manage your raise confidently and communicate clearly with investors.
If you need support with your raise strategy, your Client Success Manager is here to help.